12% more sales, 82% less out-of-stocks with PlanogramBuilder
Introduction |
On June 22, 2017 Rancho Bom Supermercados presented a case of productivity in supermarkets during Exposuper ACATS 2017. The presentation of the successful case was attended by representatives of several supermarkets throughout the state of Santa Catarina in Brazil, and by Directors and Administrators of Rancho Bom Supermercados. The speaker was Rancho Bom collaborator Scheila Adriane Konell, one of those responsible for the operation of the Supply Chain sector. The technical organization was done by Mr. Raphael Figueira Costa, director of the company Figueira Costa Consultoria Empresarial, PlanogramBuilder reseller in Brazil. Sheila presented Rancho Bom Supermercados, a family-owned company founded in 1968, with 5 stores, 2 distribution centers, 420 employees and stores in Jaraguá do Sul and Schroeder - Santa Catarina. ![]() The presentation was about the implementation of PlanogramBuilder, which facilitates the development of the shop plan, assembly and execution, responsible for considerably reducing the rupture rate. |
Resources |
The following human resources and materials were required for the implementation:
The followoing technical solutions were used:
|
Timeline |
The program was initially a pilot for the inauguration of the fifth Rancho Bom store, located in the Barra neighborhood of the Rio Cerro in Jaraguá do Sul and today. It has since been extended to all stores. The following is the timeline for implementation in the cited store: |
Implementation |
|
Results |
With the expansion of PlanogramBuilder to other stores, the Network had a reduction of 82% of the ruptures evaluated on the stock of the distribution center and an increase in sales of 12%. |
More details |
Download: Complete detailed presentation of the case study in PowerPoint format Source link: Original article published in Portuguese on Rancho Bom's website |
PlanogramBuilder - © copyright zVisuel 2001-2019 |